Browser Page Title and Meta Data

Browser Page Title and Meta Data are elements used to provide information about a web page.

Browser Page Title, Meta Keywords and Meta Description elements are HTML tags found in the HTML source of your website.  The Meta Data elements are not displayed to visitors accessing your site, however, you can locate these tags by Viewing the the Source of your website pages. Search Engines such as Google, Bing and Yahoo have programs that crawl the web.  These programs are called spiders and bots.  The Search Engines index your website and they use the Browser Page Title and Meta Data information to learn more about your website.

In most web browsers, right click on any webpage and select View Page Source -or- View Source

The HTML source for the website page you are viewing will appear.  To most of you this will look like a mess of tags that are unreadable, but if you look closely, usually in the first couple of lines of the HTML, you will see Title and Meta name = description and name = keywords tags.

Here are some of the tags that we recommend you set-up for each page of your website:

Browser Page Title: The title tag defines the title of the document.
  • defines a title in the browser toolbar
  • displays a title for the page in search-engine results
  • provides a title for the page when it is added to favorites
  • we recommend you include -- 2-3 target keywords, company name, and City State if you are trying to target local search

Meta Keywords: Informs search engines what your site is about.  Use a list of comma separated words or phrases.  These keywords and phrases should also be in the content of the page.

Meta Description: Search engines use this description as part of the search results.

To see how to set-up up Meta Data, follow the instructions to Edit Page Settings.


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